Ballegro & STM
Ballegro Player is a one-stop-shop for dance teachers’ music needs. Veteran pianist, Yawen, would overhear the barriers dance teachers face regarding their music while playing for them. They gave her an idea to solve all professional dancers’ music needs with one app: Ballegro. After product development and the creation of a sales-convertable website, she needed some awesome content that generated traffic for Ballegro’s sales page.